Bicego
Recognised at a glance, a strong identity. So, Marco Bicego makes his debut in the new millennium and in communication: a completely new brand name born from the family experience and tradition of the Griffe Bicego and a publicity campaign which expresses the quality and refined taste of its creations to their best advantage. Feelings and strong emotions held within a moment of infinity, femininity and energy captured forever in the precious snap of Kenneth Willardt' s camera. Absolute protagonists of the campaign we find the jewels of the Fashion and Classic lines, which, through the eyes of the model Martina Klein, speak loud and clear to all women.
Founded in 1958 by Giuseppe Bicego, since then the Bicego company has been one of the interpreters of the goldsmithís art of Vicenza, maintaining its characteristic as a family business through the years. Author of refined creations following the most ancient techniques of the art of gold jewellery, mirror of an exquisite and masterly craftsmanship, the company has shown its ability to enlarge not only its range of products but also to exploit the potential of its creativity, supporting the well consolidated manual experience with experiments using machinery and technologies created on purpose to this end.
Today the family tradition is completely renewed, as it chooses in Marco Bicego, first son of Giuseppe and at present General Manager, the heir to family experience and at the same time witness to a great change and development. During the January 2000 edition of Vicenz Oro the new griffe Marco Bicego was actually introduced to the international market, and is destined to leave the anonymity of the traditions of Vicenza and give a new impulse to the company image.